Waiakea Water’s Planned Switch to Degradable Plastics Speaks to its Commitment to Environmental Conservation

While it has been the norm for many entrepreneurs to pursue profits over and above other goals, Ryan Emmons, the entrepreneur behind Waiakea, Inc., is an embodiment of Digital Age business-minded individuals who have dedicated their businesses to worthy causes. Waiakea came to life in mid-2012 with clear missions to do business sustainably and ethically centered on the provision of naturally alkaline water with a slew of health benefits. Visit the company website Waiakea Springs to know more about Waiakea Water.

Waiakea has lived up to its promise of sustainability in several ways most recently through the announcement of degradable bottles. The company is optimistic that it will switch from the current non-biodegradable (or rather slow to degrade) packaging plastics to fully degradable plastics which are 100 percent recyclable. Even before the imminent switch, Waiakea’s premium water is packaged in superior RPET bottles (less adverse effects on the environment) which cost more than ordinary RPET bottles. The switch to degradable plastics shows Waiakea’s commitment to environmental conservation.

Timeplast, the first and only firm in the U.S with a USPTO patent on the degradation of plastics, engineered a chemical additive that makes plastics degradable (as opposed to biodegradable). Waiakea is a partner of Timeplast, and together they will launch the first degradable bottles in the next year. Waiakea will be the first company in the consumer packaged goods (CPG) industry to embrace the use of the Timeplast’s additive in its bottles. Manuel Rendon, the founder of Timeplast, explained that it took five years and over thousand chemical experiments to develop a functional additive. He added that Waiakea Water has stood with Timeplast in the journey to develop the world’s first degradable plastics emphasizing that Waiakea actions are indicative of a socially responsible brand.

View: https://www.10bestwater.com/brands/volcanic/

As Waiakea is readying itself to start the use of degradable bottles, Emmons is not only preoccupied with his company but also other firms in the CPG industry. Emmons envisions a CPG industry that uses degradable plastics. Indeed, the degradable plastics advocated by Waiakea and Timeplast are a marked improvement from the conventional plastics which can last in the environment for over a millennium; degradable plastics can only last up to a maximum of 15 years in the natural setting. Read more about Waiakea Water on specialtyfood.com.

Setting the Trend and then Working The System Like TechStyle

Fashion and business tend to have a lot of commonalities. As with fashion, there are also trends in business. Another thing to look at is that in fashion, there are people who follow trends and then people who set trends. The people who set trends are those who pretty much know the rules and then break them in a way that brings attention to it. The reactions may be rather resistant. However, some people start to follow suit and adopt the new trend in fashion. The same can be said with business. People get ahead of the trends in business and then set the trends.

However, the one thing to understand about fashion and business is that it is not a good thing to be arbitrary. There has to be a reason behind what is done. This is one thing that Don Ressler and Adam Goldenberg have understood. They have looked at the market and have seen it filled with business owners that focus on physical location, products and advertising. Both Don and Adam have seen that the market is ripe for a new approach that involves engagement, interaction, and catering.

Customers need to be able to tell the company what they want so that the company can provide it. For one thing, it does not matter how much marketing a company gives a product. If the company does not have the product that the customer wants and enjoys, then it is not going to gain the customer. Customers go to where the desired product is being sold. This is one fact that is understood by TechStyle. This is one approach that Don Ressler has taken with Fabletics. He and another partner, Kate Hudson, have looked at the market for active wear clothing and have come to the conclusion that there is a lot of room for improvement.

With the help of Adam Goldenberg, the TechStyle group has come up with a great brand that has changed the fashion industry for the better. They have also made sure that they have reached all of the customers that are passionate about fashion including the plus-sized people. The online model has definitely helped.

Chris Burch Presents An Interesting Challenge To American Express

Chris Burch is a man who has founded so many businesses and brands over his time that he’s known as a serial entrepreneur. He recently made an announcement though that after 30 plus years with American Express, he had now switched to JP Morgan and is now using their Chase Sapphire rewards card. He says that he did so because this company’s perks just weren’t as exciting anymore and while he had been most comfortable with this company, he believed it was now time to try something new. American Express is currently in a dilemma because they’ve relied heavily on customers like Burch, but they want their products to be more attractive to lower income millennials as well.

Chris Burch may have kept the same credit card for the most part over the years, but his business startups and investments have changed so much it’s been hard to keep up with. Back in the 1970s while attending Ithaca College in New York, he started a business selling sweaters from dorm to dorm and eventually around town. Burch had figured out how to make a profit doing so, and eventually he and his brother made enough money doing this to buy their own factory and fashion brand that became known as Eagle Eye. Burch soon made enough profits doing this that he sold it off by the early 2000s. His other fashion brand included Tory Burch, and he later helping Ellen Degeneres launch her own brand.  Refer to bjtonline.com for more reading

Today, Burch devotes a lot of his time to real estate investing which began in Argentina when he invested in a Buenos Aires hotel, and then began buying and renovating homes in the Hamptons in New York.  Related reading on architecturaldigest.com.   But his biggest investment was in the Nihiwatu Resort in Indonesia that has some of the most exquisite villas and a million-dollar home that he stays in during part of the year.  Check this link on businessinsider.com to read more about his biggest investment.

A must-read article here.

But Burch currently works with a lot of new disruptive businesses through his company Burch Creative Capital located in New York City. It was recently announced that this company added some new members to the portfolio including Dirty Lemon and Hooch.  For contact details, hop over to burchcreativecapital.com.

To know his latest innovative offering to the market, visit https://www.inc.com/magazine/201106/chris-burchs-latest-cool-company.html

Amex Chief to Rely on Millennials to Keep the Company Profitable

On October 18, 2007, American Express Co. announced a replacement for their longtime chief Kenneth Chenault as the chairman and CEO of the company. Stephen Squeri took over as the leader of the troubled card giant. The company is known for issuing cards to their customers. Besides, the company has its card network and gives loans to some people and businesses.

Challenges Faced by AmEx

AmEx has faced stiff competition from its competitors mainly the banks and other card networks like Visa Inc. At the beginning of this year, the company lost one of its most loyal customers, Chris Burch. Burch, who was named as one of the wealthiest Americans by Forbes in 2014 has now has joined started using Sapphire Reserve card from J.P. Morgan Chase & Co.

PayPal Holdings Inc. is one company that has presented stiff competition to AmEx. The company has recently overtaken AmEx in market value. The company’s market share in the US credit-card has been falling in recent years. In 2015, the AmEx’s stock fell to 25.4% from 26% in 2014.

Chenault said that under his leadership, the company faced various challenges but still survived. For instance, the company went through the 9/11 crisis. In 2008, the company also survived the financial crisis hence he should be held solely responsible for the current troubles.

Way Forward for AmEx

The greatest challenge that Mr. Squeli faces is regaining customers who have left the company. The company is also unsure where it will get revenue from in the long-term and how it will respond to the emergence of mobile payment methods. Mr. Squeli is determined to attract millennials to drive growth in the future.

About Chris Burch

Christopher Burch is a prominent American businessman who is known as the man bending Burch Creative Capital where he serves as the CEO. Besides, he is also the co-founder of Tory Burch, a fashion brand. His investments are not restricted to any one industry.

Additional article to read here.

Burch has been an investor and entrepreneur for about four decades. He has vast knowledge of consumer behavior and has experience with direct sourcing. This has helped him start over 50 companies in his career.  Check one of his awesome investment here, click on businessinsider.com.

For instance, Burch and his brother founded Eagles Eye apparel and later sold it out after seeing its revenue hit $165 million.  More to read on bjtonline.com.

More news on this useful link http://www.burchcreativecapital.com/press/

TechStyle Inspires People To Be Creatively Disruptive

This is a common story throughout history. The majority of the people are following some kind of norm. Then there is one person or a small group of people that come in who break the norm. When this happens, there is a lot of change that occurs. Often times, there is resistance to this group of people who challenge the norm. In most cases, they just live a life of their own choosing without actually going out of their way to bother people. One of the most common ways to break the norm is through fashion. One of the best ways to move fashion forward is to break rules and tradition so that it can grow in a new direction.

This is exactly what TechStyle owners Don Ressler and Adam Goldenberg are doing. They are looking at the norm and challenging it by going outside of it and showing people that there is a large chance for success outside of what is considered normal. They have shown a lot of creativity and ability to think forward with their ideas. They not only have taken the time to bring forth new designs in fashion that customers actually love, but have also looked at newer and more effective business models.

Don Ressler and Adam Goldenberg have decided to take an approach to marketing that is different from the approach of most other businesses. For one thing, they have decided to do their own marketing. With their own marketing, they are able to decide on how they want to approach the customers. One thing they have done was reach out to the customers and get ideas of what they want. Another thing they have done was encourage customers to sign up for a membership and give information about their preferences so that he website can direct them to what they prefer.

The best part of their marketing methods is that it is marketing through consumer engagement. People are not only allowed to know about the company, but also to actually know the company so that they will have an easier time trusting the company and the products.

White Shark Media: A Great Option For Your Business

When it comes to marketing and the digital age it comes to one simple sentence: If your business is not using digital marketing correctly or at all, your business will lose revenue and profit. Many people are starting to realize this because they are getting “Amazoned”, but do not understand how to utilize digital marketing. Hiring an outside digital marketing agency is a great option to bring new customer and new revenue streams to your business to boost the bottom line. There are hundreds of digital marketing firms out there but how can you be sure you are getting what you paid for and that you are getting experts to help your business? This is when White Shark Media comes in.

White Shark Media is a great marketing firm that has helped big-name business such as Google. They can help you advertise on social media, make sure you are utilizing social media to bring in more companies, manage your advertisements, and much more. They have a team of expert marketers that know exactly how to analyze your business and create advertisements that can grow your business fast. Their website is well built and easy to use, with various pages that explains exactly what they do. They are an always a quick email or call away.

In the jungle of the internet, there are winners and losers. Winners grow their business by digital advertising, and the losers are being swept in the digital wave because they do not understand how to utilize digital marketing properly.

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Scientific Studies Fully support Organo Gold’s Calls for Americans to Partake in Coffee Drinking

The most significant segment of the American population, millennial, is not only socially conscious but also health conscious. Millennials are not the only Americans who value good health. An increasing number of Americans are head over heels concerned with what they consume. The modern breed of entrepreneurs including Organo Gold’s Bernardo T. Chua has carved out enterprises based on the health concerns of Americans. Chua is the founder of the nine-year-old Organo Gold. The company’s business model follows that of network marketing companies, and it is concerned with products with a slew of health benefits including coffee, body management, and personal care. Organo Gold is available on eBay.

The company’s coffee brand is the subject of discussions across the globe and for good reasons. The premium coffee marketed by Organo Gold is not just the ordinary roasted and ground coffee (which by the way is beneficial to humans), but the company has gone a step further to increase the health benefits of its coffee by incorporating the bioactive Ganoderma lucidum from the lingzhi mushroom which has been hailed for its therapeutic properties.

Even before the publications of two recent studies in the “Annals of Internal Medicine,” Organo Gold encouraged its customers to partake in the company’s coffee. The recent studies, which suggest that regular coffee drinking can reduce the user’s chances of dying by 18 percent, are just cementing what Organo Gold has been preaching all along.

Read: http://www.prnewswire.com/news-releases/ogx-body-management-line-adds-fenix-xt-and-fenix-dx-300528649.html

The Studies, carried out similarly, were undertaken in America and the other was done in Europe. Both studies selected a target population and observed their coffee drinking habits for some years up to 16 years. According to researchers, over 700 thousand people were investigated by the two scientific surveys. The reports emanating from scientists suggest that coffee drinkers are at a lesser risk of contracting an array of diseases including cancer and hence the lesser chances of dying. Follow Organo Gold on facebook.com.

Dr. Mark Holterman and His Medical Achievements

Dr. Mark Holterman received his bachelor degree from Yale and received his MD and PhD in medicine and immunology from the University of Virginia. He completed a general surgery residency at the University of Virginia Health Sciences and a pediatric surgery fellowship with the Children’s Hospital and Medical Center at the University of Washington. Dr. Holterman is affiliated with the Advocate Illinois Masonic Medical Center, the Loyola University Medical Center, and St Alexius Medical Center. Read more about Dr. Mark Holterman at Dial Dish.

During his past 29 years of experience as a physician, Dr. Mark Holterman has received the American’s Top Doctors award in 2008, 2010, 2011, 2012, 2013, 2014, 2015, and 2017. He is currently a full professor of surgery and pediatrics at the University of Illinois College of Medicine, where he has been for the last six years. He is also a member of the American College of Surgeons and the American Academy of Pediatrics. Additionally, Dr. Holterman pursues research in the areas of regenerative medicine, stem cell therapies, obesity, and cancer treatments. Learn more about Dr. Mark Holterman’s profile at healthgrove.com.

Dr. Mark Holterman is a member of several professional organizations, including the American Diabetes Association (ADA). ADA focuses on research advancements aimed at curing or preventing the occurrence of diabetes. ADA also collaborates with many organizations, including the Mental Health Provider Diabetes Education Program, a program that supports and educates mental health professionals as they provide holistic care for individuals contending with diabetes management. As part of their continuing education program, practitioners will also complete a seminar and brief online course. Once finished, members are listed on the ADA website, which can be viewed by patients seeking treatment. Dr. Mark Holterman was also heavily involved in establishing The Hannah Sunshine Foundation, an organization that evaluates the use of cellular and regenerative therapies for rare pediatric diseases. The program was inspired by the cases of several children, including a young woman afflicted with systemic juvenile idiopathic arthritis. The condition is rare and has no known cure, but the disease can be managed with the aim of achieving permanent remission.

Read: https://ideamensch.com/mark-holterman/

Soaring to New Brewery Heights: Eli Gershkovitch

Eli Gershkovitch is the CEO of Steamworks Brewery. Along with being CEO he is also a pilot, as well as a lawyer. He is known for his laid pack work-class CEO attitude. He is not like most of the major business CEOs. He strongly believes that you need to grow to meet the demand of the business or the demand will shrink to meet you. This has helped him create his business model of innovation and improvement of his craft. He also believes that if you are not continuously growing you will become stagnant and you will have other companies surpass you. Eli Gershkovitch also runs his business a little different than most. He does not have any partners and runs his business all on his own. With the revenue he gets he add classic cars into his collection, as well as figuring out how he can make his business grow. Read more on affiliatedork.com.

Eli Gershkovitch has taken the millennial enjoyment for craft beers to his advantage. Most major brewing companies are loosing money to craft breweries, almost by 20%. Eli has competed in the U.S. Open Beer Competition. Steamworks brewery is one of the top selling breweries and are constantly impressing the judges. When Eli Gershkovitch created Steamworks in 1995 in a small pub. It started off with only 184 seats for guests and now has 754 seats. Along with being in the pub they started in they have moved into other bars and stores all across Vancouver.

Read: https://www.crunchbase.com/person/eli-gershkovitch#/entity

Eli Gershkovitch originally bought out his partner in 1997 to gain sole control over Steamworks. He did this because he liked to have total control over everything that his company did. This way he was also able to create things the way he wanted to. This also came from his background as a lawyer. He has often thought that law is what make everything run smoothly. Eli Gershkovitch has been very hands on with this process from the start. He has often had his opinion in all aspects of the construction, operating and the success of the brewery company. Read more about his craft beers at The Bro Talk.