Securus recently announced an ambitious marketing campaign targeting the correctional department. Primarily, their plan seeks to promote video interactions between prisoners and their loved ones on the outside. The company intends to air a couple of commercials highlighting the importance of their innovative prison visitation application in the month of November 2016.
Works on Mobiles and PC’s
The Chairman and the CEO of the Securus had this to say about the much-anticipated launch. “Securus connects well over 16K visits every month. Courtesy of this connects, our consumers can communicate from their desktop or mobiles. That is in stark contrast to the users relying on the conventional approach of traveling to the prison physically.”
Fathers get a lovely chance to be with their sons and daughters this festive season. Incarcerated Moms can use the platform to help their young ones with their homework. The video chats serve as a constant reminder to the prisoners that people still love and care about them on the outside world.
Remote visitation is cherished for it can be done regularly. That is as opposed to the actual face to face meetings which take place on given dates only. One also stands to save a lot on the transport costs. They don’t have to queue for hours on end. “These are actually the main reasons behind the rise of the popularity of remote visits.” According to Smith, the CEO.
The figures and statistics speak volume for themselves. They include:-
- 178 US-based brands offering the video visitation powered by Securus
- 2 Million visits per year
- Over 100K visits via the mobile app
- Affordable visits costing $2.72 per call
About Securus Technologies
The headquarters of the firm are in Dallas, Texas. Securus currently serves 3,450 public institutions. They strive to make the world a safer place to live using their tech solutions. The company started in 1986, and as of today, it has invested over $600 million in their technologies and the accompanying patents. The CEO of the for-profit organization is Rick Smith. In 2004, the company merged with T-Netix and Evercom.